Advance Typogaphy - Project 2


Advanced Typography - Project 2

Nyoman Anita Putri Arimbawa (0339942)
Week 8 (02/06/2020) - Week 10 
Advance Typography - Project 2

Lecture


Week 9
no lecture

Week 10
no lecture


Instruction

Project 2: Collateral.

First thing first we need to make a poster with the key artwork that we created with the information,
"The Design School,

Taylor's University


All Ripped Up: Punk Influences on Design
or
The ABCs of Bahaus Design Theory
or
Russian Constructivism and Graphic Design


Open Public Lectures:
November 24, 2020
Lew Pik Svonn, 9AM-10AM
Ezrena Mohd., 10AM-11AM
Suzy Sulaiman, 11AM-12PM


November 25, 2020
Muthu Neduraman, 9AM-10AM
Fahmi Reza, 10AM-11AM


Fahmi Fadzil, 11AM-12PM


Lecture Theatre 12"

Finding inspiration:
I found a Japanese design website https://www.to-to-to.jp/. it's really interesting, pleasing to looks at probably one of the best websites I've visited but it's really long to load.
Fig1.1: One of their key artwork.
Fig 1.2: The collateral 
Process:
Using Adobe illustrator
Fig 1.3: First attempt

Fig 1.4: First attempt (colored)
Fig 1.5: Second attempt

Fig 1.6: Second attempt (colored)
Mr.Vinod choose the second design, but it still needs a lot of work.

Fig 1.7: third attempt 

Fig 1.8: fourth attempt 

Fig 1.9: fifth attempt

Fig 1.10: fifth attempt (colored)

Fig 1.11: fifth attempt (colored)
Poster:

Fig 1.11.1: Final Poster


Fig 1.11.2: Final Poster (colored)







Invite:
Fig 1.12: Social media Invite (JPEG)

Animated invite:

Fig 1.13: Social media Invite (GIF)





2 Others collateral:
Fig 1.14: T-shirt Ideas.

Fig 1.14: Tote bag Ideas.
Fig 1.14: T-shirt Final. (JPEG)

Fig 1.14: Tote bag Final. (JPEG) 

Fig 1.14: Tote bag Final. (PDF) 

Fig 1.14: T-shirt Final. (JPEG)

FLATLAY:


Fig 1.16: Flat Lay (JPEG)
 
Fig 1.16: Flat Lay (PDF)

Feedback

Week 9 (02/06/2020): General Feedback: Looks back on the exercises that we did and learn it again applied it in this project Always find a point to align with, it is all about alignment
Don't do anything different from the key artwork in the poster it should remain the same. 
If the key artwork isn't finished then we shouldn't work on the poster yet.
Specific Feedback: Mr. Vinod said there's an idea but needs a lot of work on it 
Should add the margin, around 10-12 mm 
The poster is not yet balanced and Mr. Sham said there's too much white space. 
Mr. Vinod instructed me to reduce the space in my key artwork and to fix the alignment then start adding color.

Week 10 (16/06/2020):
General FeedBack: Make the point size in the animation bigger
Specific Feedback:
The animation looks good
Should explore more when making the collateral

Reflection

Experience: Week 9: This was a very stressful week, there are so many deadlines to catch up and I was scared for my life, I think that also goes for some of my friends. Quarantine definitely taking a lot from us that also goes for the lectures. Week 10:   Listening to the feedback given by Mr. Vinod and Mr. Shamsul is crucial, not only they will help with the project but it's just a really useful tip in design, they might be hard to comprehend so recording it or rewatch it several times will help. That not only goes to the individual feedback but listening to others too.

Observation: Week 9: I was struggling with making the poster, placing the information surrounding the key artwork was a difficult task, it took a lot of thinking. Week 10: Seeing other people work is fascinating, how can people come put with a brilliant idea. that's cool

Finding: Week 9: Using Adobe After Effect to animate definitely easier than making in a frame by frame in photoshop, I like frame by frame animation but when it comes to typography it's hard like last year, I found inconsistency in it. I learn a lot about after effect in infographic design last semester.
Week 10: Searching for free mockup design on the internet quite overwhelming, I notice some of the classmates using the same one.


Further reading




https://www.b2binternational.com/2018/01/19/importance-typography-branding/#:~:text=It%20is%20yet%20another%20form,creating%20brand%20consistency%20and%20memorability.



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